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This is an overview of your business and your plans. It comes first in your plan and is ideally only 1-2 pages. Read more \u00bb<\/span><\/a> 2. Presentacion general de la empresa – company overview The company overview provides a quick review of the company’s legal structure and location, as well as some background on the company’s history if you’re writing the plan for an existing business. Read more \u00bb<\/span><\/a> 3. Actividad de la empresa – Products and Services What are you actually selling and how are you solving a problem (or “need”) for your market? Read more \u00bb<\/span><\/a> 4. Mercado objetivo \u2013 target market Who are you selling to? If there are multiple market segments for your business, this is where you flesh out the details. Read more \u00bb<\/span><\/a> 5. El Mercado y la comercializaci\u00f3n del product\/servicio – Marketing and Sales Plan How are you going to reach your target market? What marketing and sales tactics will you be using? Read more \u00bb<\/span><\/a> 5.1.- La localizaci\u00f3n de la empresa Determinarla en funci\u00f3n al tipo de producto, las facilidades legales, la cercan\u00eda con el consumidor 6. Hitos (puntos relevantes) y m\u00e9tricas – Milestones and Metrics If you’ve accomplished some key milestones in the process of building your business, detail them here. This chapter also defines how you measure success. Read more \u00bb<\/span><\/a> 7. Capital humano – Management Team Investors look for great teams in addition to great ideas. Use this chapter to describe your current team and who you need to hire. Read more \u00bb<\/span><\/a> 8. Plan financier, detallando pronostico – Financial Plan Your business plan isn’t complete without a financial forecast. We’ll tell you what to include in your financial plan. Read more \u00bb<\/span><\/a> 9. Appendix If you need more space for product images or additional information, use the appendix for those details. Read more \u00bb<\/span><\/a> Let’s dive into the details of each section of your business plan and focus on building a plan that your investors will want to read. Original article: http:\/\/articles.bplans.com\/how-to-write-a-business-plan\/<\/a>
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